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Become a Partner

Turn your festival into a year-round discovery and attendance engine.

Red Dirt & Road Sodas helps festivals promote their lineups, drive informed attendance, connect fans with artists, preserve festival history, and extend the life of each announcement beyond a single social post.

Each partnership runs for 12 consecutive months from the activation date and supports one named festival brand, one current edition, and one annual promotional cycle.

One connected festival destination.

Your RD&RS page brings ticketing, lineup discovery, schedules, playlists, planning information, merchandise, and festival history into one clear supplemental destination.

Official ticket links
Complete lineup
Schedule and map
Festival playlist
Gear and merchandise
Historical archive

The Official RD&RS festival page may help reduce external website-development and update costs by providing a ready-built promotional experience within the broader RD&RS ecosystem.

More than a directory listing.

The festival page is designed as a promotional and discovery destination that helps fans understand the event, meet the lineup, plan the trip, and move toward an official ticketing decision.

Custom Festival Page

A conversion-focused RD&RS landing page that centralizes festival information, ticket links, lineup discovery, schedules, planning resources, merchandise, and calls to action.

Official Ticketing CTAs

Prominent links to the festival’s approved ticketing partner. RD&RS does not process ticket sales, hold inventory, or manage refunds.

Lineup Discovery

A complete announced lineup with artist discovery, links to existing RD&RS artist pages, and enhanced visibility for Official RD&RS Artists.

Schedule + Planning

Daily and stage schedules alongside parking, camping, lodging, transportation, accessibility, entry, weather, and FAQ information.

Historical Lineup Archive

Preserve previous editions with lineup graphics, historical artists, posters, playlists, recap links, photos, and video when supplied.

Social + Newsletter Support

Foundational RD&RS social and newsletter promotion is included in every tier, with expanded support at higher partnership levels.

Festival Gear Links

Connect fans to official festival shirts, hats, posters, commemorative merchandise, collaborations, and limited-edition products.

Map Placement + Artist Introductions

Official placement on the RD&RS Venues & Festivals map, plus access to facilitated inquiry introductions with Official RD&RS Artists when there is a relevant booking or partnership fit.

Partnership scope that grows with the festival.

Announced lineup size is the primary pricing factor. Expected attendance, stages, duration, locations, schedule complexity, archive scope, and requested promotional support may require a higher tier or custom agreement.

Tier 1

$1,500per year($125/month)

Focused, single-stage festivals and concert-style events.

Lineup1–10 artists
AttendanceUp to 3,000
StructureOne stage

Official RD&RS Festival designation

Supplemental festival landing page

External ticket CTAs and complete lineup

Festival playlist and artist connections

Historical lineup archive

Festival gear, schedule, planning information, and FAQ

Unique 10% Artist Membership promo code

Approved RD&RS vector artwork

Welcome social post and lineup announcement post

Four festival-selected social reshares

Welcome and lineup newsletter placements

One additional newsletter placement

Up to six standard page updates

Submit Tier 1

Tier 2

$2,500per year($208.33/month)

Established regional festivals with larger lineups and multiple stages.

Lineup11–30 artists
Attendance3,000–10,000
StructureTypically 2–3 stages

Everything included in Tier 1

Featured festival-directory placement

Enhanced multi-stage and daily schedule presentation

Expanded artist-discovery and playlist visibility

Agreed homepage promotional window

Four original RD&RS social posts total

Four festival-selected social reshares

Welcome and lineup newsletter placements

Two additional newsletter placements

Up to 12 standard page updates

Priority during major announcements

Submit Tier 2

Tier 3

$3,500per year($291.67/month)

Major, multi-day, multi-stage, or operationally complex festivals.

Lineup31+ artists
Attendance10,000+
StructureTypically 4+ stages

Everything included in Tier 2

Highest festival-directory priority

Extended homepage visibility

Advanced lineup, schedule, sponsor, partner, and archive presentation

Up to eight original RD&RS promotional posts

Four festival-selected social reshares

Welcome and lineup newsletter placements

Three additional newsletter placements

Editorial, interview, or artist-focused opportunities when agreed

Up to 20 standard page updates

Festival-week priority support

Next-edition recommendations

Submit Tier 3

Final placement is based primarily on the announced lineup: 1–10 artists at $1,500, 11–30 artists at $2,500, and 31 or more artists at $3,500. Operational or promotional complexity may require a higher tier or custom scope.

Built to launch clearly and stay current.

Festival Membership is a reviewed partnership rather than a generic checkout. That protects the scope, pricing, page quality, promotional calendar, and operational expectations for both sides.

01

Festival Review

RD&RS reviews the announced lineup, expected attendance, stage structure, duration, locations, archive scope, and promotional needs.

02

Activation

The 12-month membership begins on the agreed activation date and covers one named festival brand, one current edition, and one promotional cycle.

03

Page Build + Launch

The festival supplies approved assets and accurate information. RD&RS builds and publishes the festival experience within the platform.

04

Promotion + Support

RD&RS delivers the agreed social, newsletter, directory, homepage, update, and promotional support associated with the selected tier.

Strong pages begin with complete information.

The festival is responsible for supplying accurate, publication-ready information and approved media assets. RD&RS may edit supplied copy for clarity, formatting, consistency, and promotional effectiveness while preserving the intended meaning.

Official festival name, logo, branding, hero image, poster, lineup artwork, and approved photography

Festival description, current dates, venue or grounds, complete address, gate times, and accurate map location

Official ticketing partner, approved ticket links, ticket labels, pricing language, and support information

Complete announced lineup with billing order, artist identifiers, days, stages, and set times when available

Festival playlist links, schedule, map, parking, transportation, camping, lodging, accessibility, and entry information

Festival merchandise links, FAQ, sponsor assets, historical editions, and approved archive material

Primary festival contact, talent buyer or booking contact, and timely review and approval of all published information

Promotion With Structure

Social posts, reshares, newsletter placements, homepage visibility, and update allowances are defined by tier rather than left open-ended.

Ticketing Stays Official

Every ticket button links to the festival’s approved provider. The festival or ticketing partner remains responsible for pricing, inventory, fulfillment, taxes, refunds, disputes, and support.

Optional On-Site Presence

Approved RD&RS merchandise, promotional, media, or partner presence may be coordinated separately based on availability, location, space, credentials, policies, travel, and logistics.

Find the right fit for your festival.

Still have questions about pricing, membership tiers, or turnaround time? Send us a General Inquiry and we'll help point you in the right direction.

Send Us Your Questions